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11 BY BORIS BIDJAN SABERI
NEW ERA

When he was 12 years old, Boris Bidjan Saberi stood on a skateboard for the first time. That act was the start of a lifelong and lasting passion for skating that would shape Saberi’s aesthetic and design sensibilities throughout his career. Right from those earliest days, Saberi loved the look and style of New Era apparel and was a fan of the brand. He owned and treasured their signature Detroit Tigers baseball caps so when he wanted a partner to develop his own cap, New Era was the obvious choice

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